Dec 19 2009
Almost exactly one year ago a Winter storm came rolling through Southern California. This normally just means rain here in the Los Angeles basin, but we do get snow in the high mountains – and on special occasions the snow level drops down low enough to deposit snow in the high desert area of Joshua Tree National Park. Visiting the snow covered desert is one of the real treats of living out here and my excursion out there last year became this year’s Holiday card.
The printing of my cards is done in-house on my own printer using a card stock that I get at Red River Paper. In the middle of printing my Epson 2400 suddenly stopped printing without warning! Instead of having a “Check Engine” light like we have on our cars now, this printer simply shuts down when it’s time for service. A late night trip to the electronic store to update the printer got me back in business to finish the rest of the cards.
As I was complaining about the printer to my friend Chuck Chugumlung and showed him a video version of the scene on my iPhone. He said, “You should just do an interactive version of the card”. It never occurred to me, but Chuck is an interactive designer that does this sort of animation all the time. I sent him the movie and he came back with this wonderful interactive version of a Holiday card. If you haven’t seen it yet, click on the link. Go ahead. I’ll wait. You can even play it more than once.
The original clip is a full HD video version of the snow falling. I had received one of the first Canon 5D MkII cameras, but really hadn’t done much with the video capability beyond learning how to push the record button. So after trudging out through the snow to the tree I set up for a still photo, took my shots and after seeing clumps of snow falling around me, I decided that I would try to catch the action of the melting snow. At the time, I was proud and showed it to my TV friends. The reaction? “That’s nice, where are you going to show it?” With the traditional TV frame being a horizontal rectangle, he had a point. But since then I’ve seen some interesting work with what some call “living one-sheets”. This is where a movie ad comes to life. Here’s one for Marley & Me from last Christmas. These are often shown in shopping malls that have HD TV sets turned vertically.
Here is the original video version – only four seconds.